November 28, 2024
September 2024 Quarterly Update – Trust and Distrust + Social Media Deep-Dive Webinar
Topic: Trust and Distrust
Finding No: 9761
Join Roy Morgan CEO Michele Levine on November 28th at 11.00am to discover:
- What Australians really think about Social Media in Australia.
- If Australians feel social media and the internet create more problems than they solve.
- Whether Australians trust the government to regulate Social Media.
- Who Australia’s most Trusted and Distrusted brands are – including dramatic changes in the rankings.
- If the plummeting distrust in Qantas and the Supermarkets has continued.
Margin of Error
The margin of error to be allowed for in any estimate depends mainly on the number of interviews on which it is based. Margin of error gives indications of the likely range within which estimates would be 95% likely to fall, expressed as the number of percentage points above or below the actual estimate. Allowance for design effects (such as stratification and weighting) should be made as appropriate.
| Sample Size | Percentage Estimate |
| 40% – 60% | 25% or 75% | 10% or 90% | 5% or 95% | |
| 1,000 | ±3.0 | ±2.7 | ±1.9 | ±1.3 |
| 5,000 | ±1.4 | ±1.2 | ±0.8 | ±0.6 |
| 7,500 | ±1.1 | ±1.0 | ±0.7 | ±0.5 |
| 10,000 | ±1.0 | ±0.9 | ±0.6 | ±0.4 |
| 20,000 | ±0.7 | ±0.6 | ±0.4 | ±0.3 |
| 50,000 | ±0.4 | ±0.4 | ±0.3 | ±0.2 |
