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Roy Morgan - HILDA survey

Is truth the first victim of research automation?

As artificial intelligence gets smarter, automated market research and survey programs are becoming ubiquitous. But is truth the first victim of automation.
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Most Important Problems Facing New Zealand - May 2017
The research was conducted in New Zealand, during May 2017 with a representative sample of 1,000 men and women aged 14 or over. Respondents were asked: “What do you think is the most important problem facing the World today?” and “What do you think is the most important problem facing New Zealand today?”
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National Party consolidates lead after NZ Budget projects years of surpluses

This latest New Zealand Roy Morgan Poll on voting intention was conducted by telephone – both landline and mobile telephone – with a NZ wide cross-section of 874 electors during May 29 – June 11, 2017. Of all electors surveyed 6.5% (up 1%) didn’t name a party.
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Top Travel Sites

Australia - March 2017 Website visitors 14+
  • Booking.com

    2,848,000
  • Qantas

    2,475,000
  • Jetstar

    1,584,000
  • Expedia.com.au

    1,521,000
  • Wotif

    1,498,000

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Quote While we use Roy Morgan to uncover and track travel trends, a key benefit is the ability to match a range of specific behaviours or perceptions across different target audience segments  Quote

— Australian Tourism Authority —

Top sites via Mobile or Tablet

Australia - March 2015 Australians 14+
  • Google Search

    11,168,000
  • Facebook

    9,862,000
  • YouTube

    7,707,000
  • Google Maps

    6,257,000
  • Hotmail/Live/Outlook.com

    3,999,000

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