Newspaper Cross-Platform Audience, 12 months to March 2017

Cross-Platform Audience is the number of Australians who have read or accessed individual newspaper content via print, web or app.

  Print
Digital 
(web or app)
Total Cross-Platform Audience 
(print, web or app)
Publication Mar 2016 (000's) Mar 2017 (000's) Mar 2016 (000's) Mar 2017 (000's) Mar 2016 (000's) Mar 2017 (000's)
% change in
 Total Cross- Platform Audience
Adelaide Advertiser 643 644 760 688 1,217 1,130 -7.1%
Canberra Times 125 102 413 462 489 538 10.0%
Courier-Mail 1,148 1,049 1,206 1,278 2,077 2,064 -0.6%
Daily Telegraph 1,536 1,410 1,997 2,228 3,120 3,298 5.7%
Financial Review 417 426 938 1,199 1,270 1,481 16.6%
Herald Sun 1,539 1,555 1,684 2,006 2,837 3,110 9.6%
Mercury 143 112 157 130 274 218 -20.4%
Newcastle Herald 162 150 160 154 306 281 -8.2%
Sunday Times 401 366 764 813 1,035 1,058 2.2%
Sydney Morning Herald 1,212 1,098 3,489 3,638 4,087 4,243 3.8%
The Age 907 946 2,361 2,355 2,860 2,797 -2.2%
The Australian 930 934 1,481 1,769 2,188 2,470 12.9%
The Saturday Paper 117 112 175 109 282 208 -26.2%
West Australian 821 733 857 654 1,425 1,175 -17.5%

 Print is net readership in an average 7 days; digital is net website visitation and app usage in an average 7 days.